New Maybelline Vivid Matte Liquid Lipsticks are Coming Next Year
—this week. Sadly, I’ll have to wait until January to try the zesty orange, russet red, and slate liquid lipsticks of my dreams.
Like I said, here at Allure we’re confirmed fans of the line and its existing shades. Possessed Plum, which is one of the darkest, deepest purples I’ve ever used, is my personal favorite. The Maybelline Vivid Matte Liquids apply like a creamy gloss. Unlike other more famous matte liquid lipsticks, this formula doesn’t dry down to an indelible finish. Instead, it feels more like a balm, but magically doesn’t reflect a bit of light, making it a great alternative if you want a matte effect without secretly questioning if you’ll ever see your own natural lip color again. Also—and this is so. cool.—at hashtag NYFW, makeup artists at the Derek Lam spring summer 2017 show dabbed and blended the formula in Orange Shot on models lids for a sheer and creamy wash of color. (Clears social calendar to try Possessed Plum on lids ASAP.)
is a cool, blue understatement. We love it so much that we recently named it the best edgy lipstick in Best of Beauty 2016. Also, if you follow us on Facebook, you know about our weekly Lipstick Roulette. At random, we pull shades from a new lipstick line and swatch them on Facebook Live. Our first edition was with Loaded Bolds.
Stay tuned for a Lipstick Roulette with the new Vivid Matte shades next year. My fingers are crossed that I pull gray.
Now, learn how to do your lips like Kylie—without a Lip Kit: