The Indie Beauty Expo Had Some Incredible Finds
Last week, more than 100 fledgling beauty brands (and beauty-product lovers) from around the world descended on New York City’s Metropolitan Pavilion for the Indie Beauty Expo, where the newest, most innovative beauty products from small-batch brands and green companies alike share what beauty products they’ll be launching soon—and exactly what direction they’re going in.
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But the best part of the Indie Beauty Expo for any product junkie is the introduction to a slew of new lines, like Pinch of Colour, a New York-based waterless beauty line, and Fatco, a Nevada-based company that incorporates cow fat (not as gross as it sounds!) in its products.
Amidst the sea of oils, serums, and soaps (and a few crazy items you wouldn’t believe), were some downright innovative products from the Indie Beauty Expo that we can’t stop thinking about.
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1. Green Skincare in Stick Form: Not all environmentally friendly products come in a Mason jar. Starting with the DEET-free Bug Stick a few years ago, Dr. Federenko’s expanded line includes a Sun Stick and a Skin Stick, all of which are made with natural ingredients. Those prone to dry, flaky skin might want to pick up a Fat Stick from Fatco—this bovine fat-induced product will lend your skin a rich plumpness or help dry cuticles come back to life.
2. Honey Everything: Only found in Australia and New Zealand, Mānuka honey isn’t like normal honey; In order to be considered official, it has to contain at least 70 percent pollen from mānuka tree flowers. It’s especially earthy, and its high-viscosity makes for a great exfoliating scrub. Just try OY-L’s Mānuka Mask, complete with cranberry seeds and rosehip oil, to see for yourself.
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3. Effective Eco Deodorant (Yes, Really): If you struggle to find great natural deodorant that doesn’t have you smelling like a spin studio before 10 a.m., you might want to try the Vermont-based brand Ursa Major’s Hoppin’ Fresh, a cooling blend of aloe, bacteria-reducing hops that’s blessed with a refreshing eucalyptus, ginger, and grapefruit aroma. Super-sensitive to chemicals or just super-concerned about what you’re putting on your body? Violets Are Blue’s Extra Strength Sport Deodorant is paraben- and aluminum-free.
4. Aussie Beauty Products You Can (Almost) Eat: The entire line of Edible Beauty products, made by Australian neuropath and nutritionist Anna Mitsios, include ingredients that can be noshed. Obviously they’re better on your complexion than your palate. Try her & Snowflower Illuminating Face Oil to boost your skin’s collagen production.
Sydney-based Lük Beautifood’s Food-Based lipsticks silkily glide onto your lips, leaving a only a hint of the scent behind and they are also made with some edible ingredients.
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5. Vegan Gel Nail Polish: Yes, every vegan you know just went, “Is this real life?” Pinch ’em, because it is. New York-based Adesse’s vegan nail polishes and treatments come in a variety of colors and—gasp—they make a totally sulfate-, paraben-, and cruelty-free gel-like polish that doesn’t need an LED or UV light.
Time for an education. Watch and learn about every natural oil you beed to know—and all of their beauty benefits:_